Business Definition

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name: business-definition description: "Determine unified vs separated business entities. Use for portfolio management, strategic planning, and restructuring decisions."


Business Definition

Metadata

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  • Name: business-definition
  • Description: Framework for defining unified vs separated businesses
  • Triggers: business definition, unified vs separated, portfolio structure, business units

Instructions

Apply business definition framework to determine organizational structure for strategic analysis.

Framework

The Definition Test

Unified Business IF:

1. Share customers?
2. Share brand?
3. Share assets/resources?
4. Share supply chain?
5. Share channels/distribution?

AND:

6. Economies of scale or scope apply?
7. Common management/leadership?
8. Integrated planning across business?

THEN → SAME BUSINESS

IF ANY 'NO' → SEPARATE BUSINESSES

Business Unit Categories

Category Description When Unified
Product Leadership Same products across units ✅ Yes
Market Leadership Same geographic focus ✅ Yes
Operations Shared manufacturing, logistics ✅ Yes
Sales & Marketing Shared channels, brand ✅ Yes
Innovation/R&D Centralized development ✅ Yes
Finance/Support Shared treasury, HR ✅ Yes

Organizational Structures

Structure Advantages Disadvantages
Unified Synergy, efficiency, coordinated strategy Complexity, slow decisions, potential conflicts
Holding Company Portfolio management, capital allocation, focused leadership Agency costs, bureaucracy
Strategic Alliance Flexibility, shared expertise, reduced investment Coordination costs, partner conflicts
Joint Venture Risk sharing, resource sharing Profit sharing, governance complexity
Federated/Independent Agility, accountability, clear focus Duplication, lack of synergy

Output Process

  1. Analyze current state - What's the structure?
  2. Apply definition test - Should we unify or separate?
  3. Identify synergies - What value in integration?
  4. Define new structure - Target organizational design
  5. Evaluate feasibility - Culture, systems, capabilities
  6. Develop transition plan - Timeline, steps, governance
  7. Assess value capture - Benefits vs costs

Output Format

## Business Definition Analysis: [Company/Portfolio]

### Current Structure

**Structure Type:** [Unified/Holding/Federated/Independent]

**Business Units Analyzed:** N units

**Shared Capabilities:**
- [Capability 1] - [Description]
- [Capability 2] - [Description]
- [Capability 3] - [Description]

### Definition Test Results

| Test Question | Result | Implication |
|---------------|---------|--------------|
| Share customers? | ✅ Yes | Potential cross-selling |
| Share brand? | ✅ Yes | Brand consistency |
| Share assets? | ✅ Yes | Asset optimization |
| Share supply chain? | ✅ Yes | Cost efficiency |
| Share channels? | ❌ No | Channel conflicts |
| Common leadership? | ✅ Yes | Management coordination |
| Integrated planning? | ❌ No | Planning autonomy |
| Economies of scale? | ✅ Yes | Scale advantages |

**Conclusion:** [Unified/Separate business structure]

### Proposed Structure

**Target Structure:** [New structure type]

**Rationale:**
1. [Reason 1] - [Why change?]
2. [Reason 2] - [Strategic benefit]
3. [Reason 3] - [Operational necessity]

**Business Unit Alignment:**
- [Unit A] → [New parent/placement]
- [Unit B] → [New parent/placement]
- [Unit C] → [New parent/placement]

### Transition Plan

| Phase | Action | Owner | Timeline |
|--------|--------|---------|------------|
| Planning | Define new org structure | CEO | Q1 |
| Design | Create governance model | Legal | Q2 |
| Implementation | Transfer assets/people | Ops | Q3 |
| Stabilization | Optimize processes | All Units | Q4 |

### Value Capture Assessment

| Synergy Type | Estimated Value | Cost | Net Benefit |
|------------|-----------------|----------|------------|
| Cost reduction | $X M | $Y M | [Positive] |
| Revenue enhancement | $X M | $Y M | [Positive] |
| Capability leverage | $X M | $Y M | [Positive] |
| **Total** | $Z M | $W M | [Net Value] |

**ROI:** [Net Benefit / Cost] × 100%

---

### Risk Assessment

| Risk | Probability | Impact | Mitigation |
|------|---------|----------|-------------|
| Disruption risk | High | High | [Mitigation] |
| Synergy failure | Medium | High | [Mitigation] |
| Cost overruns | Medium | Medium | [Mitigation] |
| Governance complexity | Low | Low | [Mitigation] |

---

### Strategic Implications

1. **[Implication 1]** - [Analysis]
2. **[Implication 2]** - [Analysis]

### Governance Recommendations

1. **[Recommendation 1]** - [Description]
2. **[Recommendation 2]** - [Description]
3. **[Recommendation 3]** - [Description]

Tips

  • Don't force unification - structure should serve strategy
  • Consider cultural compatibility - can they work together?
  • Assess synergy potential realistically - don't assume automatic gains
  • Evaluate both benefits and costs - net value matters
  • Consider transition costs - often higher than expected
  • Governance is critical - define clear decision rights
  • Communicate transparently - manage expectations throughout

References

  • Various organizational design and strategy sources
  • M&A case studies and corporate restructuring literature

🤖 AI 评测

这个 Skill 质量不错,结构清晰、逻辑严谨,能有效帮助分析业务是统一还是分离。它提供了实用的分析框架和完整的输出模板,包含风险评估和过渡计划等实用内容。不足之处是缺少具体案例说明,仅看文字描述可能不太好理解怎么实际运用,对新手不够友好。总体来说是一个专业可靠的战略分析工具,但建议搭配更多示例使用效果会更好。

📊 多维度评分

适应性4
规范性3.7
有效性4.6
可靠性3.9
可信度5

📁 包含文件 (2 个)

📄 SKILL.md 5.4 KB
📄 _meta.json 138 B