Email Best Practices
📖 技能介绍
name: email-best-practices description: Use when building email features, emails going to spam, high bounce rates, setting up SPF/DKIM/DMARC authentication, implementing email capture, ensuring compliance (CAN-SPAM, GDPR, CASL), handling webhooks, retry logic, or deciding transactional vs marketing. license: MIT metadata: author: Resend version: "1.0.2" homepage: https://resend.com/agent-skills source: https://github.com/resend/email-best-practices openclaw: links: repository: https://github.com/resend/email-best-practices documentation: https://resend.com/docs/email-best-practices-skill
Email Best Practices
Guidance for building deliverable, compliant, user-friendly emails.
Architecture Overview
[User] → [Email Form] → [Validation] → [Double Opt-In]
↓
[Consent Recorded]
↓
[Suppression Check] ←──────────────[Ready to Send]
↓
[Idempotent Send + Retry] ──────→ [Email API]
↓
[Webhook Events]
↓
┌────────┬────────┬─────────────┐
↓ ↓ ↓ ↓
Delivered Bounced Complained Opened/Clicked
↓ ↓
[Suppression List Updated]
↓
[List Hygiene Jobs]
Quick Reference
| Need to... | See |
|---|---|
| Set up SPF/DKIM/DMARC, fix spam issues | Deliverability |
| Build password reset, OTP, confirmations | Transactional Emails |
| Plan which emails your app needs | Transactional Email Catalog |
| Build newsletter signup, validate emails | Email Capture |
| Send newsletters, promotions | Marketing Emails |
| Ensure CAN-SPAM/GDPR/CASL compliance | Compliance |
| Decide transactional vs marketing | Email Types |
| Handle retries, idempotency, errors | Sending Reliability |
| Process delivery events, set up webhooks | Webhooks & Events |
| Manage bounces, complaints, suppression | List Management |
Start Here
7w4.net小葱技能。
New app? Start with the Catalog to plan which emails your app needs (password reset, verification, etc.), then set up Deliverability (DNS authentication) before sending your first email.
Spam issues? Check Deliverability first—authentication problems are the most common cause. Gmail/Yahoo reject unauthenticated emails.
Marketing emails? Follow this path: Email Capture (collect consent) → Compliance (legal requirements) → Marketing Emails (best practices).
Production-ready sending? Add reliability: Sending Reliability (retry + idempotency) → Webhooks & Events (track delivery) → List Management (handle bounces).
🤖 AI 评测
这个技能包质量不错，内容专业全面。它系统整理了邮件发送的各种最佳实践，从配置认证到法律合规都有覆盖，文档结构清晰易查。优点是提供了实用的配置示例和诊断方法，按不同需求场景设计了阅读指引。不足是内容以文字说明为主，缺少可直接使用的代码模板或工具。总体来说，这是一个优秀的参考手册，适合需要深入了解邮件发送的开发者使用。
